Hook Technique 7: Provide Background Information
Think of this technique as getting your readers caught up so that they might follow your logic.
Think of this technique as getting your readers caught up so that they might follow your logic.
With this hook you drop the reader directly into a compelling scene or setting.
Begin this hook by introducing an expert on the topic who provides a knowledgeable perspective that supports your thesis.
A good hook demonstrates that you know your audience and that you understand what they care about. Most importantly, it makes the reader want to keep reading.
The purpose of the hook is to guide the reader into the topic smoothly, while at the same time creating engagement and context.
A good hook demonstrates that you know your audience and that you understand what they care about. More importantly, it makes the reader want to keep reading.